This cutting edge book explores the role of the media in the highly disputed area of China-Africa relations, notably how various aspects of the issue have been portrayed, negotiated and contested in media and academic discourses. As Africäs biggest trading partner and creditor, China explores Africa not only as a marketplace for importing primary commodities and exporting manufactured goods, but also as a preferred testing ground for its media and telecommunication sector aspiring for further internationalization. At a time when the influence from Global North has been on the wane in the continent, emerging powers are regarded as new inspirations for Africäs development. China in particular tries to bolster multipolarity in Africa by factoring in media influence and facilitating the digitalization process of the continent. This book offers an up-to-date geopolitical analysis of China-Africa, examining the role of communication and telecommunication in the power shift, especially in constructing social and cultural realities in which the idea of ¿development¿ has been recurrently redefined and negotiated in the public domain. This volume tackles the issue from the new perspective of mediatization, considering how the media on the one hand shapes public opinion with its narratives and a logic of its own, and on the other hand simultaneously becomes an integrated part of other institutions like politics, trade, business as more of these institutional activities are performed through both interactive and mass media.
Dr Shubo Li is a postdoctoral research fellow at the Chr. Michelsen Institute (CMI), Norway. She has worked as journalist and media manager in China and received her doctorate in Communication from the Communication and Media Research Institute at the University of Westminster, United Kingdom.
Introduction.- International debate over China-Africa media engagements.- Changing Africa's Mediascape?.- China's Media Diplomacy in Africa.- How Chinese media houses are established in Africa.- Contesting the Chinese model of Telecommunication expansion in Africa.- New Prospects and Challenges: Mapping China`s Expansive Telecommunications Industry in Africa.- How Chinese new media portray Africa?.- Conclusion: Unpacking Chinese media diplomacy in Africa.