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Very Private and Public Relations
von Jim Dunn
Verlag: Thorogood
Gebundene Ausgabe
ISBN: 978-1-85418-392-7
Erschienen am 28.04.2008
Sprache: Englisch
Format: 244 mm [H] x 164 mm [B] x 30 mm [T]
Gewicht: 562 Gramm
Umfang: 344 Seiten

Preis: 20,50 €
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Klappentext
Biografische Anmerkung

In "Very Public and Private Relations," Jim Dunn takes us on a rollicking ride from poor boy growing up in a small town on the west coast of Scotland to the five-star lifestyle of a pioneer in travel PR.Along the way he tells us about his life as mommy's boy and his forbidden gay encounters on the "Love Train" home from Glasgow.Jim readily admits that he couldn't type, write or understand one end of PR from the other when he started, but that didn't stop him from creating the UK's leading travel and leisure PR consultancy over the next thirty years. This book is a tour de force account of Jim's life and work and is a fascinating insight into how the travel business matured into the multi-billion dollar industry we know today--from British Benidorm to Hong Kong, the Bahamas and beyond.



Jim Dunn has 40 years' experience in journalism and public relations and extensive knowledge of advising organisations in the corporate, travel and leisure, entertainment, property and financial sectors. His current business interest is in helping to build up a small group of luxury 5 star hotels in Europe but he still keeps his hand in at writing and contributes a regular column on his travels around the world.