Susan Walsh is Founder and Managing Director of The Classification Guru, a specialist data classification, taxonomy customisation and data cleansing consultancy. Susan's work provides clarity and accuracy to data to help businesses work more effectively, find cost savings through spend and time management, support better and more informed business decisions and deliver strong ROI. Susan has classified data across a number of different sectors, countries and languages, as well as managing and training teams to do the same. She is author of numerous articles on data issues and is a 2021 TEDx speaker and British Data Awards finalist.