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"Content Marketing: Making the Magic Happen" provides marketing leaders at business-to-business companies with an essential guide to operationalizing effective content marketing strategies for the post-pandemic, digital world.
Matt Bell is the founder and chief messenger of MessageUp, where he helps leaders at business-to-business (B2B) companies deliver top- and bottom-line growth by coaching them on developing and operationalizing effective content marketing strategy. He works with businesses across many verticals, from heavy industry to SaaS, and at different stages in their growth journey, from startups to established enterprises.
He is a popular keynote, workshop, and webinar presenter, having held diverse roles in engineering, corporate venture capital, manufacturing, software, and industrial services before dedicating himself to business consultancy. He is also the co-founder of Strategic Piece, a boutique B2B strategy and marketing practice. After growing up in England, Matt spent a decade living and working in Europe, South America, and the Middle East before settling in Houston, Texas. He and his wife are active angel investors who also enjoy writing; traveling; cooking and eating great food; sampling and collecting wine; and supporting the arts, especially theatre, ballet, and literary showcases. Matt is the author of two books and a blog on B2B content marketing. Matt Bell can be found at:
