Film Business Models

All industries and commercial enterprises have business models -the film industry is no different. Hollywood works to a business model and independent filmmakers, no matter what size, need to work to one as well, if they are to be successful. This book teaches you how to build your own film business model and is the only one of its kind that deals comprehensively with all the business aspects of making films, as well as developing a radically new technique for analysing scripts to ascertain their commercial viability. This book explains how to:

understand the film industry

start and build a successful film company

develop film projects

build into the script key marketing elements that will make your film attractive to distributors and studios

apply modern management techniques to maximise resources

create commercially viable film budgets and financial packages for investors

manage the filmmaking process from pre-production through to distribution

Having a business model doesn't mean losing your originality or creativity, but it does mean you will have a career in the film industry. It also means you will be taken seriously by the people you will need to impress.

John Sweeney is an award-winning journalist and a former long-serving BBC reporter. He is the author of eleven books, including three novels: the 200,000-copy bestseller ELEPHANT MOON, another historical thriller based on true event, two modern-day political thrillers, COLD and ROAD, an investigation into the Church of Scientology, THE CHURCH OF FEAR, an account of his time spent undercover in North Korea, NORTH KOREA UNDERCOVER. He tweets from @johnsweeneyroar.