This book explores the impact of Japanese and European nontariff barriers (NTBs) on the international marketing, investment, and technology strategies of small- to medium-sized high-technology U.S. firms. The study documents a pronounced dichotomy between strategies of small and large companies that, to a significant extent, reflects the gap in the

Preface -- Executive Summary -- Introduction -- Nontariff Barriers and Their Effects -- Biotechnology -- Computers -- Semiconductors -- Software -- Telecommunications Equipment -- Observations on Trade Policy Implications