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Volker Kutscher liest aus "RATH"
18.11.2024 um 19:30 Uhr
How Stella Saved the Farm
A wild and woolly yarn about making innovation happen
von Vijay Govindarajan, Chris Trimble
Verlag: Pan Macmillan
E-Book / EPUB
Kopierschutz: Adobe DRM


Speicherplatz: 3 MB
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ISBN: 978-0-230-76137-7
Erschienen am 14.03.2013
Sprache: Englisch
Umfang: 192 Seiten

Preis: 17,49 €

17,49 €
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Klappentext
Biografische Anmerkung

Inspired by George Orwell's Animal Farm and the international bestseller Our Iceberg is Melting, How Stella Saved the Farm is a simple parable about embracing change and managing innovation in difficult times.
Bankruptcy, or the grim prospect of being acquired by a hostile human competitor, threatens Windsor Farm. But when a young sheep called Stella comes up with a bold idea, will the other animals be able to respond to her ambitious call to action?
Grounded in over a decade of academic research, How Stella Saved the Farm will resonate for organizations of all types, from global corporations to small companies looking to embrace change. With eight simple lessons to guide new initiatives to success, it prepares readers to avoid some of innovation's most toxic myths, how to build the right kind of team, and how to take their business to the next level in a fast-changing world.



Chris Trimble,Vijay Govindarajan