This book critically examines sport-related social interventions in different cultural settings. Instrumental interventions in local community building and social construction of peace, integration and managing diversity are addressed from a theoretical and case-exemplary perspective. Corporate social responsibility of global sport organizations is discussed in relation to specific cases of world sport events.

Barbara Segaert holds an MA in Oriental Studies, Islamic Studies and Arab Philology (KU Leuven, Belgium) and an MA in the Social Sciences (Open University, UK). Marc Theeboom is professor and vice-dean at the Faculty of Physical Edu[1]cation and Physiotherapy and the Faculty of Psychology and Educational Sciences of the Vrije Universiteit Brussel, Belgium and chairs the Sports Policy and Management Department. Christiane Timmerman holds an MA in Psychology and a PhD in Social and Cultural Anthropology. Bart Vanreusel is professor in Sport Sociology and head of the Department of Human Kinesiology at the University of Leuven (KU Leuven), Belgium.

Introduction Part 1: Sport for Development: Ill-Defined Interventions and Hard to Follow Outcomes? 1. Community Building and Social Responsibility 2. Rising Stakes of Sport's Social Functions 3. Sport and Peace in the Global Society: Some Key Themes and Issues 4. In Africa for Africa? 5. Constructing Peace and Fostering Social Integration through Sport and Play in Azerbaijan 6. Sport and Socially Vulnerable Youth: Opening the Black Box 7. "We are a very, very homogenous group": Promoting and Managing Social Diversity in Sports? 8. Discourses on Social Integration of Minority Youth in a Copenhagen Martial Arts Club Part 2: Doing Business for Added Value 9. Corporations at Play: Doing Business in Sport, Who's Added Value? 10. Sport and Good Governance; Are They Compatible Values? 11. Rules of Law in the Business of Sport 12. Sports Governance: between the Obsession with Rules and Regulations and the Aversion of Being Ruled and Regulated 13. The Popular Deception by IOC and FIFA 14. The Role of Football Academies in Developing Countries 15. Reaching Out by Climbing the Global Stage: The 2010 World Cup in South Africa as a Lubricant in International Affairs? Epilogue